Our Executive Team
Jim has 20 years of experience in enterprise digital marketing. He was the founder and CEO of VM Foundry – a digital marketing services and technology firm (acquired by the W2O Group in 2012) with clients that include MasterCard, Dell, EMBRAER, Purdue Pharma, Honeywell, MLB, MTV, Nike and the NFL. Jim leveraged his understanding of the market to conceive Get Smart Content and authored the company’s patent covering targeted content serving.
VP OF ENGINEERING, CO-FOUNDER
Michael led product development at VM Foundry. At Get Smart Content, Michael heads product development and is responsible for platform technology and partner integrations with Eloqua, ExactTarget, Google Analytics, and Omniture SiteCatalyst. Michael co-authored the company’s patent covering targeted content serving.
VP OF SALES AND CLIENT SUCCESS
Tory has over 10 years of experience in SaaS leadership roles and is well-versed in growing revenue for early stage organizations. He has led sales teams targeting Fortune 500 social media, online marketing, and demand generation professionals. Prior to Get Smart Content, Tory was Sr. Director of Sales at Spredfast and grew the customer base to 300+ customers in the company’s first two years. At Get Smart Content, Tory is responsible for driving growth through expansion of the client base and partnerships, as well as leading client success strategy.
VP of Operations
Dan has 25 years of experience in advertising and marketing (both traditional and digital). During this time Dan has had his hands in everything from creative direction to account services to project management. For the past eight years Dan has focused in the areas of product management and business operations while working with Jim Eustace at VM Foundry and Get Smart Content.
Director of Data Engineering
Elan has spent 20 years building highly scalable systems for startups and Fortune 500 companies. Most recently, he led the big data group at Bazaarvoice. With Smart Content, Elan is both the architect and hands-on lead engineer handling the development and implementation of our Intelligence offering and big data initiatives. His deep background with core technologies and experience managing teams puts him in the perfect position to coordinate delivery with our engineers and data scientists.
Our Trusted Advisors
Co-Founder and Partner at Chicago Ventures and Managing Partner of Twin Capital. Previously, Stuart was Senior Vice President at Performics (acquired by Doubleclick).
CTO at Impossible Ventures. Previously, Scott was Vice President at Polyvore, as well as Executive Vice President of Engineering at Bazaarvoice.
President at Azoic Ventures. Previously, Kurt was Chief Operating Officer and Co-Founder at Rosetta Marketing (acquired by Publicis).
Owner at Hurt Family Investment. Previously, Brett was CEO, Co-Founder, and Vice Chairman of the Board at Bazaarvoice, as well as CEO, Founder, and Board Member at Coremetrics (acquired by IBM).
President of W2O Group. Previously, Bob was the Vice President of Communities and Conversations at Dell Inc and authored Pre-Commerce: How Companies and Customers Are Transforming Business Together.
Principal at Pecan Street Partners, LLC and CFO at Get Smart Content. Previously, Mike was the Virtual CFO at Black Locus (acquired by Home Depot), Furnace Software (acquired by BMC), Gazzang (acquired by Cloudera), and Infochimps (acquired by CSC).