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02
Nov
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How to Connect with Potential Travelers as They Search

More than 50% of potential travelers use search in order to research and plan their trips. You’ve likely heard this fact, and your marketing director has search engine optimization (SEO) on your team’s radar.

Now, let’s talk about how you are interacting with visitors who are ending up on your site from your top search terms.

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21
Sep
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A Look at 2011 Mobile Users of DMO Websites

Straight out of the 2011 Texas Travel Industry Association Summit where the Get Smart Content team presented Capitalizing on the Top Trends in Smart Technology. We've uploaded the PowerPoint presentation to Slideshare so you can use it yourself and we included the infographic for you to share.

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01
Apr
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Connecting the Dots in Destination Vacation Search

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10
Mar
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Turning Web Traffic into State Tourism

State Tourism Conversions Click Through Rate

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