Visitors to Westrux.com are Served Content Specific to Their Interests and Routed to the Right Dealership
Westrux is one of Caliornias largest semi-trailer truck dealerships with five locations throughout greater Los Angeles. Westrux provides new and used trucks, trailers and parts for all International truck models. Additionally, they support a full service repair center.
DMOs use Smart Content on their homepage slideshows and landing page images to convert SEM traffic and decrease cost per conversion.
Whether you send SEM traffic to your homepage or to an SEM campaign specific landing page, Get Smart Content will provide the most relevant content to your site visitor based upon the ad that they clicked on AND their previous engagement with your website serving the right message to the right visitor at the right time.
More than 50% of potential travelers use search in order to research and plan their trips. Youve likely heard this fact, and your marketing director has search engine optimization (SEO) on your teams radar.
Now, lets talk about how you are interacting with visitors who are ending up on your site from your top search terms.
As new 2012 models appear in dealerships across the States, speculation increases on which will be the most popular cars of 2012. Based upon consumer search volume, we're expecting the Hyundai Veloster, Toyota Camry, Fiat 500, and the Dodge Journey to do well in these first couple of months.